This Startup Thinks Blockchain Is The Only Thing That Can Save Social Media

Dfinity founder Dominic Williams is promoting LinkedUp, an "open" decentralized social network, at the World Economic Forum in Davos this week.

Source: https://www.forbes.com/sites/mnunez/2020/01/23/this-startup-thinks-blockchain-is-the-only-thing-that-can-save-social-media/

Vanessa Bryant Breaks Her Silence With Instagram Post Following Kobe’s Death

Vanessa Bryant took to Instagram Wednesday evening to thank “the millions of people who've shown support and love during this horrific time.”

Source: https://www.forbes.com/sites/heatherleighton/2020/01/29/vanessa-bryant-breaks-her-silence-with-instagram-post-following-kobes-death/

Facebook To Pay $550 Million To Settle Facial Recognition Lawsuit

The suit alleged Facebook collected user biometric data without permission.


Source: https://www.forbes.com/sites/rachelsandler/2020/01/29/facebook-to-pay-550-million-to-settle-facial-recognition-lawsuit/

Waste Has Become An Industry On YouTube

YouTubers know that the bigger, crazier, and more wasteful the video, the more views it gets. It's up to their viewers to change that.

Source: https://www.forbes.com/sites/masonsands/2020/01/23/waste-has-become-an-industry-on-youtube/

FedEx Takes Unprecedented Step To Warn Customers On Twitter About Text Scam

Just yesterday, FedEx posted on their Twitter feed about a text messaging scam that is both highly unusual and a bit disconcerting at the same time.

Source: https://www.forbes.com/sites/johnbbrandon/2020/01/23/fedex-takes-unprecedented-step-to-warn-customers-on-twitter-about-text-scam/

Super Bowl Ads Continue To Score On Social Media

After the game and the half-time show – the latter actually not really being that old of a tradition – the ads are often a reason why people tune in. However, in recent years there has been a trend to release the ads online via YouTube or other social media services, and for good reason.

Source: https://www.forbes.com/sites/petersuciu/2020/01/23/super-bowl-ads-continue-to-score-on-social-media/

Everything You Need to Know About Customer Segmentation

Your customers are smart! They know what they want and don’t want, and they know if you understand their needs—or not. To grow your business, you must understand how and when to communicate with customers on...read more

The post Everything You Need to Know About Customer Segmentation appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/content-sections/tools-and-tips/everything-you-need-to-know-about-customer-segmentation/

How to Partner With Other Content Creators (and Why You Should)

These days, social media is overrun with content creators. Even niche, specialized industries seem to have dozens of influencers all competing for a voice, and all competing to be the frontrunner for the space. And...read more

The post How to Partner With Other Content Creators (and Why You Should) appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/social-media-marketing/how-to-partner-with-other-content-creators-and-why-you-should/

Facebook Climbs to 2.5 Billion Monthly Active Users, But Rising Costs Impede Income Growth

Facebook has posted its Q4 2019 numbers, showing increases in users and revenue, though costs are also stacking up. 

Source: https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/

How Jasmine Star Went From Law School Student To Becoming An Entrepreneur’s Go-To Guide For Social Media Presence

Before Jasmine Star was a photographer and business strategist, she was UCLA Law School student, an experience that made her aware of how much she did not want a traditional career.

Source: https://www.forbes.com/sites/viviannunez/2020/01/24/how-jasmine-star-went-from-law-school-student-to-becoming-an-entrepreneurs-go-to-guide-for-social-media-presence/

Mark Zuckerberg’s Net Worth Drops $5 Billion After Facebook Results Shake Investors

A disappointing fourth-quarter earnings sent Facebook shares skidding, shaving off more than $5 billion from Facebook cofounder and CEO Mark Zuckberg's net worth, which Forbes estimates is now worth $77 billion.

Source: https://www.forbes.com/sites/mnunez/2020/01/29/facebook-stock-drops-6-after-expenses-jump/

Hacked NFL, ESPN, And UFC Twitter Accounts Bend The Definition Of Ethical Hacking

OurMine compromised the social media accounts of over a dozen popular American football teams, the NFL, the UFC, and ESPN in what could be seen as a campaign to raise awareness or flagrantly self-promote.

Source: https://www.forbes.com/sites/masonsands/2020/01/29/hacked-nfl-espn-and-ufc-twitter-accounts-bend-the-definition-of-ethical-hacking/

The Benefits of Social Media Marketing

When it comes to marketing today, technology has changed nearly every aspect. It is important for any business that wants to be competitive in the modern era to have a strong presence on social media....read more

The post The Benefits of Social Media Marketing appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/social-media-marketing/the-benefits-of-social-media-marketing/

The Best Productivity Apps for 2020

We all want to be more productive and accomplish all the tasks for the day. Planning makes everything a lot easier. We get to decide our priorities and finish the tasks that matter most. But,...read more

The post The Best Productivity Apps for 2020 appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/business-innovation-2/the-best-productivity-apps-for-2020/

Twitter Doesn’t Seem To Understand Joe Rogan’s Podcast

Joe Rogan endorses Bernie Sanders, Twitter explodes with confusion.

Source: https://www.forbes.com/sites/danidiplacido/2020/01/24/twitter-doesnt-seem-to-understand-joe-rogans-podcast/

What You Need To Know About Tinder’s New Safety Features

The update aligns the dating app's safety resources with other service apps in the app store, but it may not be enough.

Source: https://www.forbes.com/sites/masonsands/2020/01/24/what-you-need-to-know-about-tinders-new-safety-features/

Can You Name The Seven Wonders Of The World? Most People Can’t Name All Seven

What are the seven wonders of the world? Seven Ancient wonders of the world. What are the Seven new wonders of the world? It may be more tricky than you think to name all seven though—until of course reading this article. From the Great pyramid to the Great Wall of china, what are the seven wonders

Source: https://www.forbes.com/sites/jamesasquith/2020/01/25/can-you-name-the-seven-wonders-of-the-world-most-people-cant-name-all-seven/

Byte Rises From The Ashes Of Vine To Challenge TikTok

Byte is similar in form and function to Vine, offering users the ability to upload six-second video clips. But do we need it?

Source: https://www.forbes.com/sites/curtissilver/2020/01/25/byte-rises-from-the-corpse-of-vine-to-challenge-tiktok/

Joe Rogan’s Endorsement: The Stain On Bernie Sanders That Some Voters Think Makes Him More Attractive

Like a big electoral bug zapper, Rogan's endorsement didn't merely scare-off some voters: It drew some closer.

Source: https://www.forbes.com/sites/dawnstaceyennis/2020/01/26/joe-rogans-endorsement-the-stain-on-bernie-sanders-that-some-voters-think-makes-him-more-attractive/

Clearview AI’s Database Has Amassed 3 Billion Photos. This Is How If You Want Yours Deleted, You Have To Opt Out

The Clearview AI nightmare has already been well-documented. Now, it's emerged that if you want to be deleted from its 3 billion image database, you have to prove who you are first.

Source: https://www.forbes.com/sites/kateoflahertyuk/2020/01/26/clearview-ais-database-has-amassed-3-billion-photos-this-is-how-if-you-want-yours-deleted-you-have-to-opt-out/

Creating Engaging Video Content That Spurs an Emotional Connection

Wondering how to create engaging video for your business? Want to use video more creatively in your marketing? To explore how to create engaging videos that work in organic social posts or paid ads, I interview Ezra Firestone on the Social Media Marketing Podcast. Ezra is an eCommerce marketing expert and the founder of Smart […]

The post Creating Engaging Video Content That Spurs an Emotional Connection appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/creating-engaging-video-content-spurs-emotional-connection-ezra-firestone/

Mark Zuckerberg Lays Out Future Vision

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Mark Zuckerberg’s latest personal challenge and what it means for marketers with special guest, Mari Smith. We’ll […]

The post Mark Zuckerberg Lays Out Future Vision appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/mark-zuckerberg-lays-out-future-vision/

Business Citations: Why Your Business needs them for SEO

Citations are probably not the go-to solution when optimizing your content or website for ranking purposes. However, this does not mean that they don't have a role to play in the modern SEO game. If...read more

The post Business Citations: Why Your Business needs them for SEO appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/search-engine-optimization-2/business-citations-why-your-business-needs-them-for-seo/

How Has Social Media Influenced the e-Commerce Industry?

Through the years, e-commerce has grown very fast, and today, most people prefer to do their shopping on the internet. In the middle of this e-commerce revolution is the social media frenzy. In this article,...read more

The post How Has Social Media Influenced the e-Commerce Industry? appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/digital-marketing/how-has-social-media-influenced-the-e-commerce-industry/

The Top 10 Facebook Stats for 2020 [Infographic]

Looking to get more out of Facebook for your social media marketing efforts in 2020? Check out these stats.

Source: https://www.socialmediatoday.com/news/the-top-10-facebook-stats-for-2020-infographic/571167/

Amazon’s Stock May Jump Following Quarterly Results Despite Rising Costs

Amazon has increased its social and digital spending in recent quarters, causing it to miss analysts' estimates, but still, some traders are betting shares rise after quarterly results.

Source: https://www.forbes.com/sites/kramermichael/2020/01/26/amazons-stock-may-jump-following-quarterly-results-despite-rising-costs/

Parker Pannell Thought Social Media Was Really Boring. Then Along Came TikTok

What else can this guy accomplish?

Source: https://www.forbes.com/sites/johnbbrandon/2020/01/27/parker-pannell-thought-social-media-was-really-boring-then-along-came-tiktok/

There’s A Problem With The Paris Hilton Cooking Channel On YouTube. It’s All Of Us

There's something very strange about this particular YouTube video, which now has well over three million views.

Source: https://www.forbes.com/sites/johnbbrandon/2020/01/29/theres-a-problem-with-the-paris-hilton-cooking-channel-on-youtube-its-all-of-us/

How to Recover a Suspended Facebook Ads Account

Did Facebook suspend your Facebook ads account? Wondering how to appeal the decision and get your ads up and running again? In this article, you’ll find out how to submit an appeal to get your Facebook advertising account reactivated. Facebook Ads Account Suspension: Two Red Flags You’re going along your merry way, crushing your Facebook […]

The post How to Recover a Suspended Facebook Ads Account appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/how-to-recover-suspended-facebook-ads-account/

How to Onboard Social Media Marketing Clients: A Checklist for Consultants

Do you manage social media for other businesses? Wondering how to request the assets and information you need to do your job? In this article, you’ll discover a checklist for onboarding new clients so you have what you need to manage their social media marketing effectively. Why a Social Media Marketing Onboarding Process Is Important […]

The post How to Onboard Social Media Marketing Clients: A Checklist for Consultants appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/how-to-onboard-social-media-marketing-clients-checklist-consultants/

High Schools Need Cell Phone Charging Stations

In today's modern up-to-date high schools the internet revolution and ever-changing technology advances of recent years have transformed the way students study and learn. Gone are the old slide rulers, pocket calculators, dull math worksheets,...read more

The post High Schools Need Cell Phone Charging Stations appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/content-sections/cases-and-causes/high-schools-need-cell-phone-charging-stations/

4 Creative Ways to Ensure Your Brand Stands Out from the Crowd

Even if you have created the best product in the world, if you fail to make your brand stand out from its competitors, then you will struggle to succeed.  Did you know that there are...read more

The post 4 Creative Ways to Ensure Your Brand Stands Out from the Crowd appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/content-sections/tools-and-tips/4-creative-ways-to-ensure-your-brand-stands-out-from-the-crowd/

Influencer Marketing on a Tight Budget: Incentives to Offer Beyond a Big Payout

Looking to tap into influencer marketing, but don't have the budget for big-name stars? Here are some tips on how you can incentivze relevant influencers.

Source: https://www.socialmediatoday.com/news/influencer-marketing-on-a-tight-budget-incentives-to-offer-beyond-a-big-pa/571196/

Trends and Strategies Shaping Social Media Marketing in 2020 (#SMTLive Recap)

See what methods digital marketers are using to shape their social media marketing plans and reach their goals this year.

Source: https://www.socialmediatoday.com/news/trends-and-strategies-shaping-social-media-marketing-in-2020-smtlive-reca/571233/

Facebook Outlines Evolving Privacy Tools on Data Privacy Day

Facebook has outlined its evolving data privacy tools on Data Privacy Day, including its off-platform activity listing and improved log-in alerts.

Source: https://www.socialmediatoday.com/news/facebook-outlines-evolving-privacy-tools-on-data-privacy-day/571246/

How Claudia Soare Is Creating Her Own Name Within The Billion Dollar Anastasia Beverly Hills Empire

Claudia Soare is creating her own name within the billion-dollar Anastasia Beverly Hills empire.

Source: https://www.forbes.com/sites/yolarobert1/2020/01/27/how-claudia-soare-is-creating-her-own-name-within-the-billion-dollar-anastasia-beverly-hills-empire/

Twitter’s Stock May Plunge By 9% Following Quarterly Results

Twitter will report results on February 6, and signs are mounting that the stock may fall following those results by as much as 9%.

Source: https://www.forbes.com/sites/kramermichael/2020/01/27/twitters-stock-may-plunge-by-9-following-quarterly-results/

Super Bowl LIV Hack: NFL, Chiefs And 49ers Accounts Compromised

It's Super Bowl LIV week, and hackers have already compromised accounts belonging to the NFL and 15 football teams

Source: https://www.forbes.com/sites/daveywinder/2020/01/28/saudi-hackers-target-super-bowl-2020-nfl-chiefs-and-49ers-accounts-compromised/

How to Use Short Videos to Turn Prospects Into Customers

Are you struggling to move people from being familiar with you to buying from you? Wondering how to create short videos to help guide people to purchasing? In this article, you’ll learn how to create short, cost-effective videos to help convince people to purchase your product or service. Why Use Short, Fact-Based Video? According to […]

The post How to Use Short Videos to Turn Prospects Into Customers appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/how-to-use-short-videos-turn-prospects-into-customers/

Social Media ROI: How to Measure Your Social Marketing

Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things? To explore everything you need to know about measuring ROI, I interview Christopher Penn on the Social Media Marketing Podcast. Christopher is the chief data scientist at Trust Insights. He also hosts the In-Ear Insights podcast. […]

The post Social Media ROI: How to Measure Your Social Marketing appeared first on Social Media Marketing | Social Media Examiner.

Source: https://www.socialmediaexaminer.com/social-media-roi-how-to-measure-social-marketing-christopher-penn/

Top 4 Digital Marketing Strategies in 2020

For the past decade or so, 2020 has been the benchmark year used in whitepapers, blogs, and magazine articles to represent a new era in marketing. Now that 2020 has arrived, many of the predictions...read more

The post Top 4 Digital Marketing Strategies in 2020 appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/digital-marketing/top-4-digital-marketing-strategies-in-2020/

The importance of social media marketing for small businesses in 2020

Despite large companies with considerable marketing budgets, start-ups and small businesses cannot afford costly marketing strategies. Entrepreneurs must be careful about every dollar spent on advertisements as they need an immediate ROI. Social media has...read more

The post The importance of social media marketing for small businesses in 2020 appeared first on Social Media Explorer.

Source: https://socialmediaexplorer.com/business-innovation-2/the-importance-of-social-media-marketing-for-small-businesses-in-2020/

Twitter Updates its 'Flight School' Platform Education Courses

Twitter has updated its 'Flight School' education courses to 

Source: https://www.socialmediatoday.com/news/twitter-updates-its-flight-school-platform-education-courses/571249/

Pinterest Adds New AR 'Try-On' Feature for Lipstick Shades

Pinterest is launching a new AR 'try on' option for lipstick shades as it seeks to further enhance its eCommerce discovery options.

Source: https://www.socialmediatoday.com/news/pinterest-adds-new-ar-try-on-feature-for-lipstick-shades/571252/