Wednesday, February 27, 2019

Facebook Is Now Pitching Advertisers on TV-Style Upfront Buys for Premium Video

Facebook has long wanted to siphon off TV ad spending into its coffers. Now it's going to Madison Avenue to try to book video-advertising revenue by ...



Facebook, News, Breaking News, Social Media

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From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises

From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises Timo Mandler , TBS Business School and ...