Tuesday, February 27, 2018

A Foolish Take: Teens Will Keep Leaving Facebook

Facebook is struggling to retain teen users as more adults -- many of them the parents of those teens -- sign up. Adults have higher spending power, which gives Facebook more clout with advertisers. But the loss of teen users has sent brands focused on younger users toward other platforms. However ...

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From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises

From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises Timo Mandler , TBS Business School and ...