Friday, January 5, 2018

CBS Debuts Late-Night Clips on Facebook Watch

Video posted to Watch does well in Facebook's News Feed, but making the Watch hub itself stickier is central to Facebook's plan to encourage more viewing and visits. Ad revenue to content creators has been modest at best as well, according to participants. CBS' new experiment with Watch could be ...

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From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises

From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises Timo Mandler , TBS Business School and ...