Thursday, December 28, 2017

Witness Google's and Facebook's insane digital ad dominance in these two charts

Back then, the digital ad market was much more diversified, with a number of tech players making up the market share. Today, things are very different than those projections implied they would be. Recent eMarketer numbers show that Google and Facebook make up more than 60% of the U.S. digital ...

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From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises

From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises Timo Mandler , TBS Business School and ...