Saturday, December 30, 2017

Google and Facebook broke a promise to advertisers

Tech platforms like Google and Facebook love to boast about being "open." Too often that means they're a free for all. In 2017, it became clear that the open nature of these giants means they can't possibly keep track of what kind of content appears on their platforms. Media selling is, at its heart, about ...

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From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises

From Facebook to Volkswagen and Samsung: why national stereotypes matter during corporate crises Timo Mandler , TBS Business School and ...